4 Easy Ways To Streamline Your Author Brand

A great quartet of tips for all writers.

Carly Watters, Literary Agent Blog

Every writer has an author brand whether they know it or not. So how can you take control of it? Here are my four easy ways to streamline your author brand across platforms and within platforms.


1. Cross-platform brand consistency

Do you use the same author photo on all your platforms (i.e. Website and Instagram) so followers know they’re in the right place? Do you use the same colour scheme or header image on your platforms (i.e. Facebook and Twitter)? Use visual cues to let readers/followers/fans know they’re in the right place. This creates tone without saying anything and is an easy way to start having a consistent brand across the web.

2. Unique content per platform

If you promote the same links across Facebook, Twitter, Instagram, e-newsletter etc. then readers only have to follow you in one place to…

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Jump: would you travel through time?

The idea of traveling through time is tempting. But I much rather hold myself back from doing so.

If we take the theoretical proposition that we can travel through time, should we go ahead and make the jump?

In fact, if you were the only one capable of doing so, would it be cheating if you went back to any particular moment and make it right? Or make it wrong?

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Life and its perplexities

A short story about how death can avoid itself.


Dedicated to everybody who relies on medication.

Do I hate them? That’s what they said we were supposed to do. And, for a while, I did. We did. We hated every single one of them, even those we didn’t know, hidden behind the shield of that giant corporation. It didn’t matter whether they were guilty or not, we just hated them.

The world around us made us believe that we had all the reasons to do so. Our blood, our life depended on them. You see, before their product came, my ankles, my knees, my elbows, they swelled, bled and cracked. But once I started with those magical injections, I lived a normal life. Many of us didn’t never even understood why their product worked. It just made our lives better.

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4 Ways To Write Better Dialogue

Great tips from a great agent!

Carly Watters, Literary Agent Blog

One of my biggest pet peeves as an agent reading slush is unrealistic dialogue. This is a huge indicator of skill for better or for worse. For me this is a bigger red flag than any grammatical error and I cringe when dialogue isn’t edited as carefully as the rest of the manuscript (in terms of pace, being concise etc). I will VERY quickly pass on a manuscript if everything else is going well–except dialogue. It’s a more important piece of the puzzle than most writers realize. It’s our link to your characters’ tone, emotion, voice and so many other things. If you want a reader to connect with your characters (which you all do!) dialogue is a huge part of that equation.

So, how can you write better dialogue?

Write the character’s voice, not yours — Debut writers have a tendency to write themselves into their book when it’s not necessary…

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¿Cómo hacer un pitch?

Vender un producto puede llegar a depender más de la propuesta de venta, que del producto en sí. Estos son cinco consejos para presentar nuestra idea de manera rápida, clara y eficiente.

Entraba al hotel Roosevelt en Nueva York. Era verano, y el aire era denso y pegajoso. El viejo aire acondicionado del hotel no cumplía su objetivo. Adentro, 500 personas, cada una con una etiqueta en el pecho que decía: “Hola, me llamo:” y el nombre escrito a mano.

Todas iban con la misma meta: ser publicadas.

Luego supe que llegarían 500 más. 1000 personas luchando por la atención de 30 agentes literarios. Yo hacía mi pitch el domingo, entonces tenía tres días completos para practicarlo y, además, tener retroalimentación de otras personas que ya habían participado.

La idea era sencilla: en un minuto y medio, presentarle a la mayor cantidad de agentes. Ellos le dirían si estaban interesados o no, y de ahí se mandarían los borradores de las novelas para ver si los firmaban a un lucrativo contrato.

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Life is like a cake: one slice at a time works better

Organizing your life, taking it step by step and prioritizing is very valuable and might help you enjoy it more.

This is part of the daily prompt, from WordPress.

This is my last study quarter of 2016. It’s been a hectic three of years. Only two more quarters to go and I get my second degree: journalism.

Just this past weekend, I spoke to one of the trainers at the gym, a woman in her late twenties with charisma, great customer service and a positive attitude. She asked me:

Don’t you ever get tired? Right now, all I want to do after a long day of work is get home and sleep. How do you balance it all?

She surprised me. Well, yeah. Of course I get tired.

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Shiver: When you learn from customers

Customers who understand the psychology of the customer service they are supposed to receive come few and far between and this makes them valuable.

This entry is dedicated to one of the toughest customers I’ve had who is, after all, still human. An exercise from Daily Prompt.

We entered the hospital through the healthy side, the unexplored side. In our line of business, the typical sights and sounds of a hospital give way to a fiercely competitive market in which health battles with costs.

This, aligned with the fact that manufacturers are always pushing doctors to buy their brands instead of yours, means that every mistake can place you in a big disadvantage. That’s why we must tend to our customers as quickly as possible. But that day, I had committed such a mistake.

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